Project

Business model

NADiRA demonstrates, the economic value and commercial viability of the combination of Earth Observation data and connected sensors leveraging mobile technologies and underpinning business models in smallholder agriculture. Building on the agCelerant™ paradigm and the new business model implemented by Manobi Africa and SwissRe with credit institutions, insurance providers and agro-industries, its objective is to reduce operational costs in smallholder markets, increase investment and improve overall agricultural productivity and livelihood conditions.
Specifically, NADiRA aims to:  
> Reduce the costs of mapping agricultural investment risk to the individual farm (agCelerant™’s AIRMAP services on Agricultural Investment Risk Mapping and Profiling)  
> Reduce cost of abating basis risk in agricultural insurance (agCelerant™’s BRISK services of Basis risk Reduction Instrument and Support Knowledge)
> Reduce the costs of targeting intensification and marketing opportunities for smallholders, off-takers, processors, input suppliers, etc. (agCelerant™’s TARGET services on Targeting Agricultural Resources Growth, E-sales and Transformation) 

The service perspectives

NADiRA HELPS MAP AGRICULTURAL INVESTMENT RISK DOWN TO THE INDIVIDUAL FARM

Called AIRMAP for “Agricultural Investment Risk Mapping and Profiling”, this agCelerant™ service bundle helps credit institutions and other stakeholders control their financial risk and cash-out. It includes inventories of farmer assets (physical, natural, human, financial, social capitals available for agricultural production) updated before or early in the season.

NADiRA is expected to improve AIRMAP’s operational efficiency through the satellite-assisted delineation of parcel boundaries and recognition of crop type.
NADiRA HELPS REDUCE BASIS RISK IN AGRICULTURAL INSURANCE 

Making insurance more profitable for insurers and smallholders alike, this agCelerant™ service bundle called BRISK for “Basis risk Reduction Instrument & Support Knowledge” monitors weather and farmer practice in-situ as the season unfolds. One essential contribution of BRISK towards reduced basis risk is the decoupling of climate perils from suboptimal farmer practice.

NADiRA is expected to improve BRISK operational efficiency through the satellite-assisted detection of key agronomic operations and, monitoring crop conditions anomalies, supported by a dense mesh of affordable, in-situ IoT rain gauges.
NADiRA HELPS TARGET INTENSIFICATION AND MARKETING OPPORTUNITIES FOR VALUE CHAIN STAKEHOLDERS

This agCelerant™ service bundle called TARGET for “Targeting Agricultural Resource Growth, E-sales and Transformation” capitalizes upon the improved accessibility, availability and tactical use of inputs, associated with more skilful, early forecasts of production and harvest quality.

NADiRA is expected to improve TARGET’s operational efficiency through satellite-assisted mechanistic and stochastic prediction of parcel production levels, estimation of harvest dates and affordable IoT moisture sensors.

Geospatial management infrastructure

NADiRA focuses on the combination of Copernicus and other Earth Observation data products with output from crop models and data collected in-situ, using geo-located mobile and IoT devices. NADiRA delivers a geospatial data management infrastructure developed and implemented following the integrative concept below, in line with the Copernicus approach based on five main tenets.

Illustration of conceptual framework supporting NADiRA

This integrative concept is in line with the approach of Copernicus in Europe and highlights five main components:

BUSINESS SERVICES PLATFORMS

The “Business Services Platforms”, close to the market, offer high value dedicated services and products, serving the stakeholders, including private and public business customers, added-value service providers and the consumer market. In NADiRA, agCelerant™ is the business services platform for the African smallholder agricultural market. 

REGIONAL EXPLOITATION PLATFORMS

The “Regional Exploitation Platforms” represent the privileged source of geospatial data related to a territory, merging data from Earth Observation with data from non-satellite sources (in-situ, authoritative databases, and privately owned data) and extracting relevant information from time series. NADiRA’s Geospatial Exploitation Platform (GEP) provides the template building block for a future network of such regional exploitation platforms.

COLLABORATIVE GROUND SEGMENTS

The “Collaborative Ground Segments” collect Earth Observation data from multiple Earth Observation satellite missions e.g. Sentinel 1, Sentinel 2, Landsat 8, Pleiades and others constellations and provide critical functions for the pre-processing of raw data, the multi-dimensional search and the archiving of Earth Observation data. Such functionalities are being operationalized and enhanced inside NADiRA’s GEP.

LOCAL AND REGIONAL DATA

The multiple sources of local and regional data, available through the public repositories, private databases, sensors data (e.g. meteorology, soil properties) and data provided by professionals and citizens using smartphones are so explicitly leveraged in NADiRA’s processing workflows, to identify and activate potential markets and graduate addressable markets.

BIG DATA

These components rely upon “Big Data” technologies to provide large processing and storage capacity, as well as data analytics, security and visualization functions. NADiRA processing workflows are inherently capable of massive data analytics and, beyond the buzzword, actively implement “Lean Data” paradigms focused on data value.

Where data come from

NADiRA combines the use of space segments and ground infrastructure as equally important ingredients for the efficient and effective delivery of services to users. The combination of different sources of information supports the credibility, accuracy and reliability of space-based data.

EARTH OBSERVATION

Sentinel 1 and 2 satellite imagery and very high resolution imagery.

CONNECTED OBJECTS

Field sensors implemented locally and connected through IoT technology.

AGENT NETWORK

Franchised agent network collecting local data.